Sony has launched its “Create Together” Online Festival to spotlight emerging creators from around the world. The event brings together artists, musicians, filmmakers, and designers who use Sony’s tools to bring their ideas to life. Participants share their work through live streams, interactive sessions, and digital showcases hosted on Sony’s official platforms.
(Sony’s “Create Together” Online Festival Showcases Talent)
The festival runs for two weeks and features daily content updates. Viewers can watch behind-the-scenes footage, join Q&A discussions, and explore tutorials led by experienced creators. Many of the featured projects were made using Sony cameras, audio gear, and editing software. This highlights how accessible technology can empower creative expression.
One filmmaker from Brazil presented a short documentary shot entirely on a Sony Alpha camera. A musician from Japan performed an original track using only Sony audio equipment. Their stories show how everyday people turn passion into professional work with the right tools. The festival also includes student creators who are just starting out, proving that talent exists at every level.
Sony says the goal is to build a global community where creators support each other. The company encourages users to upload their own projects using the hashtag #CreateTogether. Selected submissions may appear in future festival segments. This open approach helps new voices get noticed while showing real-world uses of Sony products.
(Sony’s “Create Together” Online Festival Showcases Talent)
Audiences can access all festival content for free. No registration is required. The event is available on Sony’s YouTube channel and website. New videos go live each day at 9 a.m. Pacific Time. People can watch anytime after the initial stream. Sony hopes this format makes creativity more visible and inspires others to start making.